Started in Malibu Road, Safety Bay in mid 1980’s.
Purchased by Adrian Longworth in 1986 and renamed Safety Bay Dental Care Centre.
Moved to Grange Medical Centre in 1991 and Richard Grayson purchase in as a full partner.
Moved to 90 Parkin St, Rockingham in 2017 into our purposed internally rebuilt and designed premises.
Safety Bay Dental Care Centre has humble beginnings. It began as a small branch surgery in Malibu road owned by a consortium of local dentists in the early 1980s. Adrian Longworth purchased this practice in 1986. At the start, Adrian worked in the practice with his wife Maureen as a dental nurse/receptionist. The practice was only open for only two afternoons a week initially. The rest of the week Adrian was operating a country dental practice in the South West town of Wagin.
The practice was named “Safety Bay Dental Care Centre” deliberately, with the emphasis on “care”. The practice grew quickly and in 1987 Adrian conducted interviews and employed their first employee, a dedicated young dental assistant called Julie. The practice continued to flourish so Adrian employed another dentist to help the workload between the Rockingham practice and the country practice. Richard Grayson was employed in 1987 due to the continued growth of the Safety Bay Dental Care Centre. Adrian eventually decided the Wheatbelt life wasn’t for him so he resigned his interests in the Wagin practice and focused on the Rockingham practice called Safety Bay Dental Care Centre.
As Safety Bay Dental Care Centre became more popular, Adrian was able to invest more substantial equipment. Our first computer (an XT IBM compatible, the best in 1988) was integrated to the practice coinciding with the employment a dedicated Receptionist/ computer operator.
It reached a point where the premises, on Malibu Rd, was never going to be big enough and Richard was keen to become a full and equal partner of the practice if they could find new premises.
About that time a land developer built Grange Medical Centre as part of their development of Woodbridge Estate and were looking for tenants to this impressive, new building. Richard and Adrian had to redesign the floor space to make it acceptable. Then in 1992 Safety Bay Dental Care Centre was moved to its new location in the Grange Medical Centre.
In May 2017, new premises at 90 Parkin Street, Rockingham were completed and we moved in. We decided it best to decommission the Cooloongup premises. So Safety Bay Dental has absolutely no connection to Grange Medical Centre now. Julie the dental assistant has returned and one of Adrian’s employees and one of our first receptionist has worked for us for the bulk of the time that Safety Bay Dental Care Centre has been operational.